ChatGPT is about to become a super app (and the chatbot dies)

Let's start with the facts. OpenAI isn't looking at the general public chatting with ChatGPT to write emails or solve philosophical doubts anymore. The new strategy is a direct hit to the wallet: transform ChatGPT into a super app where intelligent agents do the heavy lifting, coding tools generate real revenue, and companies pay based on tokens consumed by employees.

Why this shift? Simple: Anthropic, with Claude, already won the enterprise market in recent months. Not by playing to the masses, but by offering concrete solutions to businesses. OpenAI saw its initial advantage vanish and now it's racing to catch up with a more profitable strategy.

The vision is concretely this: inside ChatGPT there won't be menus and visible prompts anymore. AI agents will automatically understand what you want to do while you navigate. It's like moving from a button-based interface to a magical one that reads your mind. Sounds good on paper; in practice, it depends on whether these agents will truly understand what you're looking for or if they'll keep doing what they've always done: guess wrong but with confidence.

OpenAI has already started laying the groundwork: intelligent memory for ChatGPT has arrived, Codex already exists with tiered subscriptions, and the enterprise market is in the crosshairs. Sam Altman and co. are also accelerating because they want to go public, and the numbers need to go up.

The point is that conversational chatbots — at least as we understand them now — are becoming a commodity. It's not death, it's a transformation. Chat doesn't disappear, it just becomes the hidden interface behind tools that promise to do the work for you.